Privacy Polocy


Introduction

This Privacy Policy summarizes the practices carried out by Freshotels S.L. ("us", "our" or "the Company") in relation to information collected from users who access our website through https://laticroms.com ("Site") or who share personal information with us (collectively: "Users").


Reasons for data collection

The processing of your Personal Information (meaning any information that may reasonably allow your identification; (hereinafter "Personal Information")) is necessary for the performance of our contractual obligations to you, as well as to provide you with our services, protect our legitimate interests and to comply with legal and financial legislation to which we are subject.

By using the Site, you consent to the collection, storage, use, disclosure and other uses of your Personal Information as described in this Privacy Policy.

We recommend our Users to carefully read this Privacy Policy and to make use of it to make informed decisions.


What information do we collect?

We collect two types of data and information from Users.

The first type is de-identified and non-identifiable information pertaining to users, which may be collected through your use of the site ("Non-Personal Information"). We do not know the identity of a user from whom non-personal information was collected. This information may include accumulated usage data and technical information provided by the device, both software and hardware (such as the type of browser and operating system used by the device, language preferences, access time, etc. .), in order to improve the functionality of our Site. Likewise, we also collect information about your activity on it (such as pages visited, web browsing, clicks, actions, etc.).

The second type of information is Personal Information, which is individually identifiable information, that is, information that identifies a person or that can, without undue difficulty, identify a person. This information includes:

Device Information: We collect Personal Information from your device. Such information includes geolocation data, IP address, unique identifiers (such as MAC addresses and UUIDs), and other information related to your activity on the Site.

Registration Information: When you register on our Site, you will be asked to provide us with certain information, such as your first and last name, your email or postal address, and other information.


How do we receive information about you?

We receive your personal information as a result of various actions or origins:

When you voluntarily provide us with your personal data when registering on our Site,

When you use or use our Site in connection with your use of our services,

From third-party providers, services, and public registries (such as providers of traffic statistics).


What information do we collect?

We do not rent, sell or share User information with any third party except in the terms described in this Privacy Policy.

We may use the information for the following purposes:

Maintain communication with you: to send you notifications related to our services, providing you with technical information and solving any customer service problems you may have.

Communicate with you and keep you informed about our latest services and updates.

Show you advertisements when you use our Site (learn more in the "Ads" section).

Market and promote our websites and products (learn more in the "Marketing" section).

Carry out statistical and analytical tests and studies in order to improve the Site.

In addition to the various uses listed above, we may transfer or disclose Personal Information to our affiliated companies and subcontractors.

Other than the purposes listed in this Privacy Policy, we may share Personal Information with our trusted third party providers, which may be located in different jurisdictions around the world, for any of the following purposes:

Host and manage our Site

Offer you our services, including a personalized display of our Site

Store and process such information on our behalf

Offer you advertisements and assist you both in evaluating the success of our advertising campaigns and in retargeting any of our users

Provide you with commercial offers and promotional material related to our Site and our services

Conduct research, technical diagnostics or analysis

In addition, we may disclose information if we are satisfied that such disclosure would be useful or reasonably necessary to: (1) comply with any applicable law, regulation, legal process, or governmental request; (2) enforce our policies (including our Agreement), including any investigation of possible violations of our Agreement; (3) investigate, detect, prevent, or take action related to illegal activities or other violations, suspected fraud, or security issues; (4) establish or exercise our rights to defend ourselves against legal claims or claims; (5) avoid any harm or damage to the rights, property or safety of us, our users, yourself or any third party; or (6) cooperate with law enforcement agencies and/or, if deemed necessary, enforce intellectual property or other legal rights.


User Rights

You can request:

Receive confirmation of whether or not personal information about you is being processed, as well as access to your stored personal information, together with supplementary information.

Receive a copy of the personal information you provide directly to us in a structured, commonly used, machine-readable format.

Request rectification of your personal information over which we have control.

Request the deletion of your personal information.

Object to our processing of your personal information.

Request the restriction of the processing by us of your personal information.

Submit a complaint or claim to a supervisory authority.

Please note, however, that these rights are not final and may be subject to our own legitimate interests and regulatory requirements.

If you wish to exercise any of the rights mentioned above, or receive more information, please contact our Director of Data Protection ("DPO") using the information detailed below:

info@laticrooms.com


Data retention

We will retain your personal information for as long as necessary to provide our services, as well as to comply with our legal obligations, resolve disputes, and implement and enforce our policies. The retention periods will be determined taking into account the type of information collected and the purpose of said collection, taking into account the requirements applicable to the situation and the need to destroy obsolete and unused information in the shortest possible time. Pursuant to applicable laws, we will keep records containing customer personal information, account opening documents, communications and any other type of information required by applicable laws and regulations.

We may rectify, replace, or delete information that is inaccurate, at any time and at our sole discretion.


Cookies

We and our trusted partners use cookies and other technologies in our related services, including your visit to our Site or access to our services.

A "cookie" is a small piece of information that a website assigns to your device when you visit or view it. Cookies are very useful and can be used for a variety of purposes, including allowing you to navigate between pages efficiently, enabling automatic activation of certain features, remembering your preferences, and making your interaction with our Services faster and easier. Likewise, Cookies are also used to ensure that the advertisements you see are relevant to you and your interests, as well as to collect statistical data on the use you make of our Services.

The Site uses the following types of cookies:

to. "Session cookies", which are stored only temporarily during a browsing session in order to allow normal use of the system and which are deleted from the device when the browser is closed.

b. "Persistent Cookies", which are cookies that are only read by the Site, are stored on your computer for a certain period of time and are not deleted when you close your browser. This type of cookie is used when we need to recognize you for future visits, for example so that we can store your preferences for the next time you visit.

c. "Third Party Cookies", which are cookies set by other online services that run content on the page you are viewing, such as third-party analytics companies that monitor and analyze our web access.

Cookies do not contain any information that personally identifies you, although we may link the Personal Information we store about you with the information stored in and obtained from cookies. You can remove cookies by following the instructions in your device preferences, although if you choose to disable cookies, some features of our Site may not function properly and your online experience may be limited.

In addition, we use a tool called "Google Analytics" to collect information about your use of the Site. Google Analytics collects information such as how often users access the Site, which pages they visit, etc. The information we obtain from this tool is used solely for the purpose of improving our Site and our services. Google Analytics collects the IP address assigned to you at the time you visit rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with personally identifiable information. Google's ability to use and share information collected by Google Analytics about your visits to this Site is limited by the Google Analytics Terms of Use and the Google Privacy Policy.

Third Party Information Collection

Our policy only addresses the use and disclosure of information we collect from you. With regard to disclosure of information to other parties or sites via the Internet, various regulations may apply to such disclosure or use of information. Accordingly, we encourage you to read the terms and conditions and privacy policy of each party to whom you choose to disclose information.

This Privacy Policy does not apply to the practices of companies that we do not own or control, or to anyone not employed by or under our direction, including any third party who may disclose information as set forth in this Privacy Policy.


How do we protect your information?

We pay special attention to the implementation and maintenance of the security of both the Site and your information. We use industry standard policies and procedures to ensure the security of, and prevent unauthorized use of, the information we collect and store, and we require all third parties to apply similar security requirements in accordance with this Privacy Policy. Privacy. Although we use reasonable measures to secure information, we cannot be held responsible for the acts of anyone who gains unauthorized access to or misuses our Site, and we make no warranties, express, implied or otherwise, that prevent said access.

Transfer of data outside the EEA

Please note that some data recipients may be located outside the European Economic Area. In such cases, we will provide your data only to those countries whose level of data protection has been approved by the European Commission, or we will establish an agreement to guarantee an adequate level of data protection.


Advertisements

We may use third-party advertising technology for the purpose of displaying advertisements when you access the Site. This technology uses your information in relation to your use of the Services in order to show you advertisements (for example, by including third-party cookies in your web browser).

You can opt out of many third-party ad networks, including those operated by members of the Network Advertising Initiative ("NAI") and the Digital Advertising Alliance ("DAA"). For more information about this practice of NAI and DAA members, as well as your choices regarding the use of your information by these companies, including how to opt out of third-party advertising networks operated by members of NAI and DAA, please access their respective websites: http://optout.networkadvertising.org/#!/ and http://optout.aboutads.info/#!/.


Marketing

We or our third party subcontractors may use your Personal Information, such as your name, email address, telephone number, etc., for the purpose of providing you with promotional material relating to our services that we think may be of interest to you. of your interest.

Out of respect for your right to privacy, along with such material we also provide you with the means to opt out of receiving marketing offers from us. If you unsubscribe, we will remove your email address or phone number from our commercial mailing lists.

Please note that even if you have opted out of receiving our commercial emails, we may send you other types of important communications by email without offering you the option to opt out. These communications may include customer service announcements or administrative notifications.

corporate transaction

We may share information in the event of a corporate transaction (such as the sale of a substantial portion of our business, a merger, or a sale of assets). In such a case, the beneficiary or acquiring company will be the one that assumes the rights and obligations described in this Privacy Policy.


Minors

We understand the importance of protecting children's privacy, especially in an online environment. The Site is not designed or intended for use by children. Under no circumstances will we allow the use of our services by minors without the consent or prior authorization of a parent or legal guardian. We do not knowingly collect any Personal Information from minors. If a parent or legal guardian becomes aware that their child has provided us with Personal Information without their consent, they should contact us at info@laticrooms.com

Updates or modifications in this Privacy Policy

We reserve the right to periodically modify or revise the Privacy Policy, which changes will be effective at the time the revised or modified Privacy Policy is displayed. The last revision will be reflected in the "Last modification" section. Your continued use of the Platform following notice of such changes to our website constitutes your knowledge and consent to such changes to the Privacy Policy, as well as your acceptance of the terms of such changes.


How to contact us

If you have any general questions about the Site or the information we collect from you, as well as our use of it, you can contact us at info@laticrooms.com.



Freshotels S.L. CIF B42518159

Inscrita en el Registro Mercantil de Alicante en el Tomo 4052, Folio 9, Hoja A-156024 inscripción 1ª

Última modificación 12 de enero de 2022